Clarity. Simplicity. Humanity.
Welcome to Straight Up.
We’re a relationship-centric marketing consultancy based in San Francisco led by integrated marketing veteran Beverly Debolski. At Straight Up, we use the awesome power of marketing to support the work of changemakers—whether entrepreneurs, organizations, or established companies—focused on solutions to the urgent and important challenges we collectively face.
We call our unique approach meaningful marketing as it results in meaningful experiences for the people you serve and meaningful outcomes. And it informs everything we do: from insightful and carefully considered strategy to compelling campaigns that build strong relationships and deliver real-world and bottom-line impact.
Industries Served
From start-ups to foundations, B Corps, large tech companies, and small-to-mid-sized businesses, we have deep experience working with a wide range of organizations, including:
- Climate
- NGOs & Non-profits
- Foundations
- Health & Wellness
- Technology
- CPG
- Financial Services
- Entertainment
- Lifestyle
- Retail & Catalog
Beverly is an integrated marketing executive and founder of Straight Up Marketing. Through her work, Beverly has helped advance the causes of sustainable design, reducing harmful chemicals in consumer products, and improving mental health.
She led global marketing teams at Autodesk for more than 10 years and transformed the marketing practice at EO Products, a consumer products B Corp dedicated to sustainable manufacturing, as the company’s VP of Marketing. Most recently, she led the charge for Headspace for Work, the digital mental wellness pioneer’s B2B brand, including integrated marketing strategy and organizational design.
Through Straight Up, Beverly aims to share and live her marketing philosophy driven by two core beliefs: Everyone’s success begins and ends with relationships, and that marketers have the power to drive change.
Her promise to you: She’ll always tell it to you straight (with a touch of humor).
